Upcoming Event: Mobile Healthcare Forum: Moving to An Integrated & Interactive Biz-model
11/11/2013
Event: Mobile Healthcare Forum: Moving to An Integrated & Interactive Biz-model
Date: November 28, 2013
Venue: Diamond Meeting Room of Langham Xintiandi, Shanghai, China
Contact: Ronna Tian, Marketing Director, HuaKang Mobile Healthcare
Cell/WeChat: +86 136 0160 3656
Under today's pharmaceutical market environment, most physicians tend to restrict visits from reps in one way or the other. Increasingly, doctors prefer other forms of communication over hospital detailing by medical reps, even those equipped with a cool iPADs.
Nonetheless, doctors continue to want information from drug makers, seek information exchange with other healthcare professionals and need continuing medical education during spare time away from their heavy workloads.
The good news is that new and effective IT solutions and tools are being developed to meet professional needs of Chinese doctors and to facilitate medical communication of pharmaceutical companies.
In association with China Medical Associations and Pharma China (
www.pharmachinaonline.com), Shenzhen Huakang Full Vision (深圳华康全景网
www.hk515.com) is pleased to invite pharmaceutical executives with responsibilities and interests in Marketing Channel Strategy, Commercial Model Innovation or Digital Marketing to participate at no cost in our half-day launching meeting on November 28 in Shanghai. Furthermore, the launch of CMA's New Media Strategy was also be announced at this event.
As an additional compliment, all participants will receive a free copy of the November issue of Pharma China journal edition (a CNY 1,000 value).