Event: Pharma Business Development Course
Dates: November 22 – 23, 2011
Venue: the Executive Center, the Resource Building Beijing, Beijing, China
Price:  CNY 19,800

Contact: David Xue, PharmaGuys Info & Consulting
Email: dxue@pharmaguys.com

Phone: +86 186 0126 7831

Business Development in the pharmaceutical industry has become the most significant source of new products for most companies. Although forward integration from research to market still exists it is no longer the mainstay of corporate growth. Business Development is now conducted throughout every organization which requires personnel in all disciplines to understand their role in bringing new products into the company whether they are head office based or located in a subsidiary.

The importance of having a structured process through the company ensure that there is coordination of efforts and alignment of strategy to make best use of resources. Concentrating on key global products will enhance their chances of success yet at regional or affiliate company level there is also a need to address the particular needs of the local countries.

The Pharmaceutical Business Development Course has been written and developed over the last five years to capture and structure the processes needed to bring about a successful transaction which can then be distributed as a best practice in the organization.

Attendees on this 2-day intensive program will have the chance to learn and to gain an insight into areas such as:

 

- Understanding and creating a balanced portfolio of products;

- How to profile the most suitable products for the company;

- Where and how to search out suitable opportunities;

- Conduct a Valuation of the asset to form the basis of a Term sheet for negotiation;

- Turing a term sheet into a negotiation strategy and conducting the interactions between in the
  best managed way;

- Executing and managing the contract in good times and in bad; and

- Converting the negotiation into an executable contact while avoiding major pitfalls of legal
  documentation.